Although it's mostly sweet, I very rarely enjoy shopping because of the stress. I prefer to pass by the odd shop on my way to get something important; say some McDonalds fries or a Starbucks. The brilliant #NoNoise concept being launched at Selfridges tomorrow embodies everything perfect shopping could ever hope to be; No Noise, No mind messing, No rowdiness, No confusion. Everything is bare, simple and creates this almost nostalgic atmosphere that allows some peace and tranquility.
I promise I'm not over exaggerating with these overly descriptive words. This morning at the press launch, we had a meditating room.
Much more after the jump.....
I was particularly intrigued by the fact that I could label pretty much everything I laid eyes on in the carefully curated "Quiet shop" even without logos or descriptions. It really makes me wonder if most things that we encounter while shopping are really necessary. I mean, I know thats a Marmite jar, and I know what a can of coke looks like even without the loud and obnoxious logos being splattered all over it. I feel like everyone should go in to check out the No noise concept launching tomorrow and shop as peacefully as shopping can get. Thank me later ;)
Alannah Weston, Selfridges Creative Director commented:
“Selfridges’ No Noise is a project which invites customers to find a moment of peace in a world where we are bombarded by a cacophony of information and stimulation. We hope that people will enjoy the restorative qualities of quietness by visiting our Silence Room and by participating in a specially curated programme of quiet experiences.”
EVERY SINGLE magazine editor, journalist and writer in the room had their legs crossed. Why do I have to be the lost soul who has it stretched like I'm in my father parlour. I need to change. What bothers me the most is this picture is from their instagram page. THE SHAME!
Contrary to what my face may say in this photos, I did enjoy the short meditation session we had with Andy from HEAD SPACE. I forgot where I was for a hot minute!